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International Business

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Global economic essentials for students and non-specialists.

Diving into International Business will be particularly enlightening if you're aiming to grasp how global markets intertwine with local endeavors. It breaks down complex economic concepts with clarity, making it accessible even if you're not majoring in business. Practical case studies bring theories to life, perfect for understanding real-world applications of international trade and management across cultures. If you are eager to get a handle on the macro and micro aspects of global business, this book acts as an essential primer.

Note: While we do our best to ensure the accuracy of cover images, ISBNs may at times be reused for different editions of the same title which may hence appear as a different cover.
New

International Business

Regular price $8.90
Unit price
per
ISBN: 9780273723721
Publisher: Prentice Hall
Date of Publication: 2009-12-20
Format: Paperback
Related Collections: Business, Economics, Politics
Goodreads rating: 4.0
(rated by 5 readers)

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Description

International Business provides a clear and concise introduction to the environment and functions of international business. It explains in straightforward language the economic and financial underpinnings of international trade, the more subtle organisational and cultural issues, and the managerial challenges which face organisations of all types and sizes. In particular, it provides up-to-the-minute coverage of recent global events - the economic downturn and uncertainty in financial markets. It is written for students on undergraduate and postgraduate degree programmes, or undertaking professional qualifications. It is especially suitable for non-specialist students of business.
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Global economic essentials for students and non-specialists.

Diving into International Business will be particularly enlightening if you're aiming to grasp how global markets intertwine with local endeavors. It breaks down complex economic concepts with clarity, making it accessible even if you're not majoring in business. Practical case studies bring theories to life, perfect for understanding real-world applications of international trade and management across cultures. If you are eager to get a handle on the macro and micro aspects of global business, this book acts as an essential primer.

Note: While we do our best to ensure the accuracy of cover images, ISBNs may at times be reused for different editions of the same title which may hence appear as a different cover.