Business Books

Dive into our Business books collection and discover essential reads on leadership, entrepreneurship, and management. Whether you're leading a start-up, steering a corporation, or just keen on understanding today's complex market dynamics, our business books section offers wisdom from celebrated authors like Malcolm Gladwell and Peter Drucker.

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Surrounded by Idiots: The Four Types of Human Behavior (Or, How to Understand Those Who Cannot Be Understood)
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This book could be a good read for you if you've ever felt frustrated by the communication barriers between you and others. "Surrounded by Idiots" provides a simple and groundbreaking method for assessing people's personalities based on four types. By understanding these types, you will gain insights on how to adjust your communication style, handle conflicts, and improve relationships. With its practical advice and relatable examples, this book will help you navigate the complexities of human behavior and empower you to create better connections with others.
Digital Marketing - Strategy, Implementation And Practice - Thryft
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Recommendation: This book is a must-read for anyone looking to optimize their digital marketing strategies. Packed with real-life case studies and expert interviews, it provides practical guidance to help you navigate the ever-evolving world of digital media. From understanding user behavior to leveraging social media platforms, this book will empower you to take your marketing efforts to the next level and amplify your brand online. Don't miss out on this invaluable resource!
How to Be Interesting in 10 Simple Steps
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If you're looking to spice up your life with a bit of unusual flair, "How to Be Interesting" might just be the book to crack open. Jessica Hagy's whimsical drawings paired with her sharp yet concise advice creates an engaging and accessible read. It feels like getting life tips from a clever friend who knows how to keep things light but insightful. Whether you're in a personal or professional rut, this book encourages you to be daringly yourself in the most creative ways.
Networking for People Who Hate Networking: A Field Guide for Introverts, the Overwhelmed, and the Underconnected - Thryft
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This book is a great read for individuals who feel uncomfortable in social situations but still want to network and build connections. It offers a refreshing perspective on traditional networking techniques and provides practical advice to help readers leverage their natural strengths to create meaningful connections. The book's unique feature is that it acknowledges that not everyone is naturally outgoing or extroverted and offers alternative networking solutions that work for all personality types. Overall, this is a must-read for anyone looking to build their professional network and improve their networking skills.
Kiss, Bow, Or Shake Hands : The Bestselling Guide to Doing Business in More Than 60 Countries - Thryft
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This book is a perfect pick for anyone who is involved in international business dealings. With over sixty country profiles, the book provides readers with valuable insights into the practices, customs, and philosophies of different cultures. The book helps readers understand how to handle common business interactions with grace, respect, and appreciation. It is an authoritative, comprehensive guide to proper international business protocol that offers practical advice and tips to master global business etiquette. It is highly recommended for business professionals, executives, and travelers who wish to do business in other countries successfully.
How To Turn Down A Billion Dollars - Thryft
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Billy Gallagher | Random House Uk

How To Turn Down A Billion Dollars

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Goodreads rating: 3.67

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This book could be a good read for anyone who is fascinated by the behind-the-scenes story of one of the biggest tech companies in the world. With an insider's perspective, Billy Gallagher takes you on a captivating journey that explores the triumphs and failures of a startup turned global phenomenon. You'll gain valuable insights into the decision-making process, the challenges faced, and the lessons learned along the way. Whether you're an aspiring entrepreneur or simply a curious reader, this book offers a compelling narrative that will keep you engaged from start to finish. So dive in and discover the untold story of how a billion-dollar offer ultimately got turned down.
Made to Stick : Why Some Ideas Survive and Others Die - Thryft
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If you're looking to elevate your message or simply understand why certain things catch on while others fizzle out, "Made to Stick" is a treasure trove of insights. You'll enjoy the Heaths' lively storytelling as they dissect real-world examples, giving you a toolkit to make your next idea unforgettable. Whether you're marketing, teaching, or trying to inspire change, this book could shift how you share your message with the world.
Questions are the Answers - Thryft
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Allan Pease | Harper Collins

Questions are the Answers

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Goodreads rating: 4.01

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This book is perfect for anyone looking to enhance their networking skills. Pease's techniques show you how to build your business and achieve the income you've always dreamed of. What sets this book apart is its emphasis on the power of asking questions, which is a unique and effective approach to networking. Users will walk away with practical strategies they can immediately apply to their business.
Digital Ape - Thryft
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Nigel Shadbolt | Scribe Publications

Digital Ape

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Goodreads rating: 3.29

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You seem curious about the ever-growing presence of AI in our daily lives. "Digital Ape" by Nigel Shadbolt is a grounded guide that navigates through this complex topic with clarity. It balances dispelling fears and acknowledging challenges, putting control back into human hands. Ideal for those seeking an insightful perspective on how to coexist with, and benefit from, smart technology.
The Dragonfly Effect: Quick, Effective, and Powerful Ways to Use Social Media to Drive Social Change
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If you're someone looking to make a real difference in the world using the tools at your fingertips, then "The Dragonfly Effect" is right up your alley. It goes beyond just the technical how-tos of social platforms and dives deep into influencing positive change by aligning your mission with strategic, creative, and audience-engaging approaches. The diverse case studies included in the book—from global giants to innovative startups—provide inspiring and practical blueprints for effecting powerful social good.
TED Talks Storytelling : 23 Storytelling Techniques from the Best TED Talks - Thryft
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Recommendation: Hey there! If you want to take your presentations to the next level, "TED Talks Storytelling: 23 Storytelling Techniques from the Best TED Talks" is a must-read for you. This book reveals the secret behind delivering a great TED talk - storytelling. By studying over 200 TED talks, the author discovered that stories were the common thread among all the captivating talks. Packed with case studies and practical tips, this short but powerful guide will teach you how to inject life into your presentations and keep your audience mesmerized. Get ready to leave a lasting impression and connect with your listeners on a whole new level!
Transparency : How Leaders Create a Culture of Candor - Thryft
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Recommendation: - This book is a must-read for leaders who want to create a culture of honesty and openness within their organizations. With valuable insights from renowned leadership experts, Warren G. Bennis, Daniel Goleman, and James O'Toole, "Transparency" explores the barriers to transparency and provides practical strategies for achieving it. By understanding how information flows within an organization and the value of candor, leaders can unlock the power of transparent leadership and drive positive change.
The Leader in Me : How Schools and Parents Around the World Are Inspiring Greatness, One Child at a Time - Thryft
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"The Leader in Me" is a must-read for parents and educators who want to prepare the next generation for the challenges of the 21st century. This book explores the importance of practical, principle-based leadership skills in education and provides evidence of the success of the approach. The author emphasizes the value of individual talent and shows how easy it is to incorporate leadership skills into everyday life. This book is a valuable resource for anyone seeking to empower young people to become self-motivated, confident, and creative leaders.
The Culture Map : Decoding How People Think, Lead, and Get Things Done Across Cultures - Thryft
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If you work on an international scale, "The Culture Map" is a must-read. Erin Meyer's field-tested model provides practical and smart advice for navigating cultural differences in the workplace. The book's unique feature is its combination of an analytical framework and actionable advice that will help you succeed in a global world. This book is a great way to learn about how cultural differences impact business and provides a great guide on how to navigate it to your advantage.
How to Win Friends and Influence People - Thryft
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Dale Carnegie | Simon & Schuster

How to Win Friends and Influence People

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Goodreads rating: 4.22

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This book could be a good read for someone who wants to learn how to effectively communicate and interact with people to build relationships and achieve goals. The author provides practical advice and real-life examples to help readers understand how to handle different situations with grace and confidence. Readers will find this book valuable if they are looking to improve their social skills, network, or succeed in business.
The Storyteller's Secret : How TED Speakers and Inspirational Leaders Turn Their Passion into Performance - Thryft
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How did an American immigrant without a college education go from Venice Beach t-shirt vendor to television's most successful producer? How did a timid pastor's son surmount a paralysing fear of public speaking to sell out Yankee Stadium, twice? How did the city of Tokyo create a PowerPoint stunning enough to win them the chance to host the Olympics? They told brilliant stories. Whether your goal is to sell, educate, fundraise or entertain, your story is your most valuable asset: 'a strategic tool with irresistible power', according to the New York Times. A well-told story hits you like a punch to the gut; it triggers the light-bulb moment, the 'aha' that illuminates the path to innovation. Radical transformation can occur in an instant, with a single sentence; The Storyteller's Secret teaches you how to craft your most powerful delivery ever. In his hugely attended Talk Like TED events, bestselling author and communications guru Carmine Gallo found, again and again, that audiences wanted to discover the keys to telling a powerful story. The Storyteller's Secret unlocks the answer in fifty lessons from visionary leaders - each of whom cites storytelling as a crucial ingredient in success. A good story can spark action and passion; it can revolutionise the way people think and spur them to chase their dreams. Isn't it time you shared yours?
Your Perfect Presentation: Speak in Front of Any Audience Anytime Anywhere and Never Be Nervous Again
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Imagine the confidence surging through you as you speak, not a trace of nerves, just a connection with your audience that feels as natural as breathing. This is what 'Your Perfect Presentation' offers by combining proven techniques with the joy of authentic self-expression. It's not just about overcoming fear; it's about embracing a new, exhilarating way of communicating. Whether for professional growth or personal triumph, this book could be your guide to owning the room.
Everything and Less - The Novel in the Age of Amazon
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Mark McGurl | Verso

Everything and Less - The Novel in the Age of Amazon

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Goodreads rating: 3.44

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"Everything and Less" will resonate with you if you're curious about the seismic shifts in literary culture since Amazon's rise. It's a thoughtful dissection of the marketplace and our changing tastes in literature, guided by an omnipresent algorithm that decides what gets read and what remains hidden. Mark McGurl's keen analysis offers a rich perspective that's both enlightening and a bit unsettling for avid readers and writers contemplating the current and future state of the written word.
Newszak and News Media - Thryft
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Bob Franklin | Hodder Education Publishers

Newszak and News Media

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Goodreads rating: 4.67

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"Newszak and News Media" is a great read for individuals interested in understanding how news media has shifted its editorial standards over recent years. It provides an insightful analysis of the changes in the journalism profession, including the growth in freelance work, the plight of editors, and the absence of women and black journalists' voices, as well as the impact of new technologies on news gathering and reporting. The book's in-depth case studies of press coverage of the Princess of Wales and declining news media reporting of Parliamentary and political affairs make for great reading.
Persuasive Proposals And Presentations - 24 Lessons For Writing Winners - Thryft
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Heather Pierce | Mcgraw-hill

Persuasive Proposals And Presentations - 24 Lessons For Writing Winners

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Goodreads rating: 3.4

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This book is ideal for anyone who wants to polish their writing and presentation skills. With practical advice and examples of common mistakes, it teaches readers how to effectively develop and communicate a winning strategy. Empowering readers to make compelling presentations and proposals, this book is bound to boost your confidence and help improve your communication skills.
Strategy Pure and Simple - Thryft
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Michel Robert | Mcgraw Hill, Inc.

Strategy Pure and Simple

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Goodreads rating: 3.45

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This book is an excellent read for CEOs who want to streamline their business' goals and strategy. With its tactical approach, "Strategy Pure and Simple" provides practical steps to help CEOs take their business to the next level. The book's unique feature is its emphasis on helping readers outcompete rivals, and users would likely appreciate its clear and concise instructions.
Production for Print - Thryft
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Mark Gatter | Laurence King Publishing Ltd

Production for Print

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Goodreads rating: 4.33

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Production for Print is a must-read for graphic designers seeking to enhance their printing skills. The book focuses on every aspect of printing, including calibration of images, color mixing, resolution, and image formats. Mark Gatter provides a wealth of useful information, from providing a checklist for sending jobs to printers to a glossary of printing terms. By utilizing the tips shared in this book, users can take their print designs to the next level.
Business Communication : Process and Product - Thryft
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Business Communication: Process and Product is a must-read for anyone looking to improve their communication skills in a professional environment. Guffey's unique 3-x-3 process offers a practical and strategic approach to solving communication problems and creating successful communication products. With over 3,000 student-oriented pages, excellent document models, and unparalleled support, this book is a valuable resource for any student or instructor seeking to improve their business communication skills.
How To Talk So People Listen - Thryft
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sonya-hamlin | Thorsons

How To Talk So People Listen

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Goodreads rating: 3.2

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Struggling to capture attention during conversations or meetings? Sonya Hamlin's guide offers practical advice on refining your communication style for a variety of situations. Whether it's with your boss or your peers, this book will help you to be heard and, more importantly, understood. It's a powerful tool for anyone looking to improve their interpersonal interactions.
Rethinking Organizational and Managerial Communication from Feminist Perspectives - Thryft
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This book is a must-read for anyone interested in exploring how feminist perspectives can contribute to rethinking organizational and managerial communication. It offers theoretical analyses, stories, and concrete examples of how to revise communication processes and practices from a feminist perspective. The book challenges traditional approaches and values by introducing new ideas, tactics, and strategies.
Fashion Inside Out : Daniel V's Guide to How Style Happens from Inspiration to Runway and Beyond - Thryft
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"Fashion Inside Out" offers a rare behind-the-scenes glimpse into the fashion industry's inner workings. It features insight from the author and other prominent industry professionals on where fashion ideas come from and the design process. The book is ideal for anyone interested in fashion who longs for a deep understanding of its inner workings.
Clueless in Advertising - Thryft
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Jim Aitchison, May Lwin  | Pearson Education Asia Pte., Ltd.

Clueless in Advertising

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Goodreads rating: 3.32

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Clueless in Advertising is perfect for students, job-seekers and new recruits who are interested in the advertising industry. Not only does it provide a comprehensive overview of the different roles in an advertising agency, it also features advice from some of the top names in the field. The book's unique feature is its inclusion of a wide selection of ads, providing readers with an opportunity to learn from and be inspired by successful advertising campaigns. Overall, Clueless in Advertising is an informative and practical guide for anyone considering a career in advertising.
Public Relations Writing Worktext : A Practical Guide for the Profession - Thryft
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Public Relations Writing Worktext is an outstanding textbook that prepares readers for professional public relations writing. The book's practical approach provides readers with fundamental knowledge of writing and a brief overview of public relations. This textbook helps professionals with writing formats and skills like advocacy writing, newsletters, crisis planning, and online communication. Further, it offers lots of examples and exercises for improving writing skills. This worktext is highly recommended for those seeking a career in public relations and for PR professionals looking to develop their writing abilities.
Negotiating Game - Thryft
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Chester L. Karrass | Thomas Y. Crowell

Negotiating Game

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Goodreads rating: 3.59

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Recommendation: Negotiating Game by Dr. Chester L. Karrass is a must-read for anyone looking to hone their negotiation skills. Dr. Karrass, the chairman of the largest negotiating training organization in the world, shares his expertise in this book, teaching readers how to become successful negotiators. With practical tips and insights, Negotiation Game is a valuable resource for professionals and individuals alike who want to improve their negotiating abilities.
A Womens Guide to the Language of Sucess - Thryft
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This book is a must-read for female professionals who want to step up their communication game. Mindell offers practical advice on how to communicate more effectively in the workplace, including shedding weak language and gestures. Readers will appreciate the clear and actionable tips and gain confidence in their ability to command respect and be taken seriously.
Negotiate Your Way to Success - Thryft
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Steven Cohen | Mcgraw Hill

Negotiate Your Way to Success

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Goodreads rating: 3.6

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"Negotiate Your Way to Success" is a practical guide that teaches you how to negotiate any kind of business deal effectively. Steven Cohen presents 24 powerful strategies that cater to each negotiator's "hot button" issues. This guide offers step-by-step instruction on how to identify and address concerns so that everyone involved is content with the final outcome. The book offers tips on negotiating in cross-cultural situations, dealing with emotions, and active listening techniques. Cohen also helps you understand when to walk away from a negotiation, making this a must-read for anyone serious about upgrading their negotiation skills.
Mouth Trap : Strategies, Tips, and Secrets to Keep Your Foot out of Your Mouth - Thryft
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This book is a must-read for anyone who struggles with communication and wishes to improve their interpersonal skills. With practical strategies and insightful tips, the author guides you on how to navigate through difficult conversations and avoid putting your foot in your mouth. The book's unique feature lies in teaching you the art of responding right the first time, empowering you to handle any situation with confidence and achieve the desired outcome. It's a valuable resource that will transform the way you communicate and enhance your relationships both personally and professionally.
You Can Communicate - PR Secrets For Personal Success - Thryft
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This practical guide teaches communication strategies and techniques used by successful corporations. It provides insights into overcoming communication barriers, crafting effective speeches, and gaining influence through negotiations. With this book, you'll gain access to the secrets of professional public relations consultants, and learn new ways to boost your personal success.
Form: Book & Promotion - Thryft
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Wang Shaoqiang | Page One Pub

Form: Book & Promotion

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Goodreads rating: 0.0

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Imagine holding a piece that whispers creativity and innovation, where every page turn is an encounter with visual surprises. "Form: Book & Promotion" isn't merely about reading; it's an experience, elevating the tactile and aesthetic aspects of printed materials to art. It's perfect if you're passionate about design or looking for inspiration in your own creative ventures.
Art Hats In Renaissance City: Reflections & Aspirations Of Four Generations Of Art Personalities - Thryft
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This book would be a good read for someone who is curious about the journey of Singapore's art scene. Through personal reflections and aspirations, it provides an authentic voice of those who have shaped the cultural landscape of the city. It not only showcases the diversity of creative industries but also highlights the crucial role of heritage development in Singapore's artistic evolution. Whether you are an art enthusiast or simply interested in understanding the transformation of a city through art, this anthology offers valuable insights and real-life experiences that will leave you inspired.
Communicating at Work: Principles and Practices for Business and the Professions - Thryft
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This book could be a good read for anyone looking to improve their communication skills at work. With a strong multicultural focus and emphasis on working in teams, the book provides practical, real-world advice for improving communication in the workplace. Its updated coverage of intercultural communication and new communication networks make it a relevant read for modern workplaces. Users would appreciate its clear and easy-to-understand writing style and the use of examples to illustrate communication principles.
Corporate Image Management : A Marketing Discipline for the 21st Century - Thryft
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Corporate Image Management is a must-read for senior executives looking to improve their brand reputation in today's global market. The book emphasizes that a company's image is not just about design, but also about the professionalism of its leadership and the quality of its employees. With examples from successful companies such as Singapore Airlines and MasterCard International, readers will learn how to use strategic image management to implement change and drive success.
British Design and Art Direction - The 34th Annual of the Best in British and International Advertising and Design. 1996 - Thryft
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If you're intrigued by creative advertising that's not only impactful but also aesthetically pleasing, this annual compilation is a treasure trove. As someone who appreciates the blend of commerce and art, you'd be fascinated by the range of innovative designs and campaigns that set the pace in the industry for that year. It's like a time capsule of visual communication excellence that continues to inspire.
Dealing with People You Can't Stand: How to Bring Out the Best in People at Their Worst - Thryft
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If you've ever found yourself dreading interactions with certain challenging individuals either at your workplace or in social settings, this book is for you. It's like a guidebook that teaches you the art of engaging constructively with those whose behavior might otherwise derail your day. Think of it as your personal toolbox for maintaining harmony and turning potential conflicts into productive encounters.
Movie Marketing : Opening the Picture and Giving it Legs - Thryft
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"Movie Marketing: Opening the Picture and Giving it Legs" can be a valuable resource for independent filmmakers and individuals looking to work in film distribution and marketing. The book offers a comprehensive tour of the various marketing strategies used for films across genres, budgets, and target audiences. It features insights from marketers, distributors, and even filmmakers themselves. The book also covers areas such as merchandising, promotions, and creating trailers. With case studies of films like Pulp Fiction, Hoop Dreams, and Goldeneye, readers can gain a solid understanding of successful movie marketing.
Secrets of Confident Communicators: 50 Techniques to Be Heard
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If expressing yourself with clarity and confidence has ever felt out of reach, this book is your ladder to that goal. Diana Mather’s "Secrets of Confident Communicators" breaks it all down into 50 actionable techniques. It’s an inspiring guide that not only surprises with its insights but empowers you to alter your communication game, ensuring nothing but your message takes center stage.
Everyone Communicates, Few Connect - Thryft
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John C. Maxwell | Thomas Nelson Inc

Everyone Communicates, Few Connect

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Goodreads rating: 4.11

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If you're looking to enhance your personal or professional relationships, "Everyone Communicates, Few Connect" could be just what you need. John Maxwell doesn't just preach about the importance of connecting with others; he provides practical strategies to actually do it. The book breaks down the complexity of communication into relatable principles, making it an accessible read that could potentially transform the way you interact with the world around you. Whether you're a leader, a team member, or simply looking to improve your interpersonal skills, Maxwell's insights are as actionable as they are enlightening.
Think Before You Engage: 100 Questions to Ask Before Starting a Social Media Marketing Campaign - Thryft
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This book provides a comprehensive guide to help you ask the right questions before diving into a social media marketing campaign. With expert insights and practical advice, author David Peck equips you with the knowledge you need to avoid common pitfalls and engage your customers effectively. Whether you're a small business owner or a job seeker, this book will teach you how to harness the power of social media to drive success for your brand or organization. By addressing the essential questions, you'll be able to create and implement a strategic marketing campaign that will keep your customers coming back for more.
Brand Identity Now! - Thryft
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Julius Wiedemann | Taschen America Llc

Brand Identity Now!

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Goodreads rating: 4.1

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If you're knee-deep in branding or simply have a fascination for the alchemy of logos and imagery, "Brand Identity Now!" can be a mesmerizing tome. Through its case studies, you'll get a peek at the creatives' battlefield, where branding makes kings or falls from grace. Imagine being privy to the thought processes behind campaigns like Obama '08 or the pulse of the world's top design firms. This book might just redefine how you see the brands around you.
Dos Logos - Thryft
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Nicolas Bourquin, Robert Klanten  | Die Gestalten Verlag

Dos Logos

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Goodreads rating: 3.96

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Dos Logos could be a rich resource for designers seeking inspiration from contemporary logo designs. With extensive examples across global industries and a well-structured search system, this book can help users identify new visual languages and styles. It also goes beyond traditional mediums by showcasing logos on building facades, clothing, and illuminated advertising, making it a valuable resource for those seeking to push the boundaries of logo design.
Drop the Pink Elephant - 15 Ways to Say What You Mean....and Mean What You Say (Mass Market Paperback) - Thryft
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This book, "Drop the Pink Elephant," is a must-read for anyone who wants to improve their communication skills. With simple and practical advice, it shows you how to avoid the common pitfalls and unnecessary negatives that can hinder effective communication. By learning to speak in pictures, getting rid of jargon, and recognizing when to apologize or thank people, you'll be able to sharpen your conversation and capture your audience's attention. Don't let poor communication skills hold you back - drop the pink elephant and start making your words count for more.
Brilliant Employability Skills : How to stand out from the crowd in the graduate job market - Thryft
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This book would be a great read for fresh graduates who are struggling to secure their dream jobs. The unique feature of this book is the practical tips and techniques provided that will help readers communicate their range of employability skills and behaviours effectively to potential employers. Users can expect to gain a clear understanding of what employers are looking for in graduates and develop the necessary skills to stand out in the job market.
Advertising and Integrated Brand Promotion: With Infotrac - Thryft
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Advertising and Integrated Brand Promotion: With Infotrac

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Goodreads rating: 3.71

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This book is highly recommended for anyone who wants to learn about advertising and how to create an advertising strategy. The book uses contemporary ads to illustrate the concepts, making it easy to understand. The table of contents follows the same process as an advertising agency, which is an interesting and unique way to present the material. The book emphasizes the hard work and careful planning involved in good advertising, making it a valuable resource for students and professionals alike.
Reputation : Realizing Value from the Corporate Image - Thryft
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Reputation : Realizing Value from the Corporate Image

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"Reputation" could be a great book for anyone who is interested in learning more about how companies can build a strong, positive image and how that translates into a competitive advantage. Fombrun provides a comprehensive analysis of how companies in a variety of industries have achieved celebrity status and how readers can apply these strategies in their own businesses. If you want to learn how you can leverage your company's image to create hidden assets that will set you apart from the competition, this book is for you.
The Craft of Writing Articles - Thryft
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Gordon Wells | Allison & Busby

The Craft of Writing Articles

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The Craft of Writing Articles by Gordon Wells is a must-read for writers who want to learn the ins and outs of crafting compelling articles. Wells draws from his vast experience as an author of over forty non-fiction books to provide practical guidance on finding topics, researching, and structuring your work. This book serves as an excellent guide for writers looking to hone their craft and produce high-quality work that will be well-received by readers.

Empower Your Mind and Career

Thryft’s Business collection opens a world of strategic insights and innovative ideas. Here, you can find books that cater to aspiring entrepreneurs, seasoned leaders, and anyone eager to craft a future in the world of commerce and industry. From innovative practices to motivational stories, each book offers valuable lessons. Get ready to be inspired and enhance your professional journey.