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Everybody Writes: Your Go-To Guide for Creating Ridiculously Good Content

by Ann Handley
$9.90
Everybody Writes: Your Go-To Guide for Creating Ridiculously Good Content
Everybody Writes: Your Go-To Guide for Creating Ridiculously Good Content

Streamlined guide for exceptional online content creation.

If words are the workhorses of your online presence, 'Everybody Writes' is your champion steed. Ann Handley dishes out wisdom with a side of wit, making essential content creation skills accessible for the digital age. By explaining the importance of clear, engaging writing in marketing, this book could be a cornerstone in transforming your content strategy, whether you're crafting the next viral tweet or carving out your niche with compelling blog posts.

Note: While we do our best to ensure the accuracy of cover images, ISBNs may at times be reused for different editions of the same title which may hence appear as a different cover.

Everybody Writes: Your Go-To Guide for Creating Ridiculously Good Content

by Ann Handley
$9.90
ISBN: 9781118905555
Authors: Ann Handley
Publisher: John Wiley & Sons Inc
Date of Publication: 2014-01-01
Format: Hardcover
Related Collections: Business, Personal Development
Related Topics: Communication, Self Help, Personal Development, Business, Writing, Personal Development
Goodreads rating: 3.97
(rated by 6171 readers)

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Description

"Everybody Writes" is a go-to guide to attracting and retaining customers through stellar online communication, because in our content-driven world, every one of us is, in fact, a writer. In "Everybody Writes", top marketing veteran Ann Handley gives expert guidance and insight into the process and strategy of content creation, production and publishing, with actionable how-to advice designed to get results. These lessons and rules apply across all of your online assets — like web pages, home page, landing pages, blogs, email, marketing offers, and on Facebook, Twitter, LinkedIn, and other social media. Ann deconstructs the strategy and delivers a practical approach to create ridiculously compelling and competent content. It's designed to be the go-to guide for anyone creating or publishing any kind of online content — whether you're a big brand or you're small and solo.
Condition guide

Book Condition Guide

Books in Like New Condition

This book may contain very minor cosmetic defects, but it is in pristine condition. There should be no yellowing, no foxing, no water damage, and no annotations of any kind on the cover and the pages. For paperbacks, there should not be any crease marks on the spine. This book is good as new — lucky you!

*Books may be missing bundle media (e.g. CD, e-book code), if included.

Books in Very Good Condition

This book has been used, but it is still in a clean condition. There should be no foxing or annotations of any kind on the inner pages, but a sparse amount may be present on the cover, title pages, or outside edges of the book. There should be no water damage of any kind. For paperbacks, there may be light crease marks on the spine.

*Books may be missing bundle media (e.g. CD, e-book code), if included.

Books in Good Condition

We do our best to ensure the quality of our books, but there is no escaping the wear and tear that comes with time. Slight foxing and some annotations may be present on the pages and the cover. There should be no water damage of any kind. For paperbacks, there may be several crease marks on the spine.

*Books may be missing bundle media (e.g. CD, e-book code), if included.

Books in Well Read Condition

This is a well-read book, which means that the previous owner probably really enjoyed it! The cover and pages may include moderate foxing and annotations, but the text is not obscured and still readable. Moderate cosmetic defects and minor water damage may be present on the edges of the book. For paperbacks, there may be multiple crease marks on the spine.

*Books may be missing bundle media (e.g. CD, e-book code), if included.

 

Find out more about our process here.

 

Streamlined guide for exceptional online content creation.

If words are the workhorses of your online presence, 'Everybody Writes' is your champion steed. Ann Handley dishes out wisdom with a side of wit, making essential content creation skills accessible for the digital age. By explaining the importance of clear, engaging writing in marketing, this book could be a cornerstone in transforming your content strategy, whether you're crafting the next viral tweet or carving out your niche with compelling blog posts.

Note: While we do our best to ensure the accuracy of cover images, ISBNs may at times be reused for different editions of the same title which may hence appear as a different cover.

Business Books

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Startup to Proficorn: A Private, Bootstrapped, Profitable, and Highly Valuable Venture
Rajesh Jain | Jaico Publishing House

Startup to Proficorn: A Private, Bootstrapped, Profitable, and Highly Valuable Venture

$13.90

Goodreads rating: 4.53

$13.90

50% off est. retail

In stock: Very Good

If you've ever dreamed of steering your own ship in the vast sea of entrepreneurship without having to seek external funding, "Startup to Proficorn" could be your compass. Rajesh Jain's approach dismantles the myth that you can't scale a venture into a profitable, high-value company on your own terms. Dive into this book to arm yourself with strategies that are proven to create a self-sustaining business.
Dress for Diana
David Emanuel, Elizabeth Emanuel  | Harper Design

Dress for Diana

$14.90 $9.90 34% off

Goodreads rating: 4.29

$14.90 $9.90 34% off

71% off est. retail

In stock: Very Good

If you're fascinated by the intersection of royalty and fashion, "Dress for Diana" is a treasure trove that offers an intimate look at Princess Diana's style evolution. You'll get to explore how her personal choices set trends and communicated messages, providing a deeper understanding of her impact on fashion and culture.
Personal History
Katharine Graham | Vintage

Personal History

$11.90 $5.90 50% off

Goodreads rating: 4.08

$11.90 $5.90 50% off

82% off est. retail

In stock: Well Read

If you're drawn to powerful, real-life stories, Katherine Graham's "Personal History" will resonate with you. It's not just a tale of overcoming personal tragedy but a fascinating window into a transformative era in American history. Graham's journey from a life of privilege to one of unexpected challenges, and eventually to steering one of the most influential newspapers, The Washington Post, is an inspiring testament to female leadership and determination. It's a remarkable narrative that offers lessons on resilience and the courage to lead through tumultuous times.
Build Your Business In 90 Minutes A Day - Thryft
Nigel Botterill, Martin Gladdish  | Capstone

Build Your Business In 90 Minutes A Day

$10.90 $3.90 64% off

Goodreads rating: 3.72

$10.90 $3.90 64% off

82% off est. retail

In stock: Very Good

If you've ever felt short on time but full of entrepreneurial spirit, "Build Your Business In 90 Minutes A Day" might be your playbook. Nigel Botterill, with a track record of creating multimillion-pound businesses, alongside Martin Gladdish, turns the overwhelming into the manageable. This book demystifies the idea that significant progress demands large blocks of time. Instead, they spotlight the profound impact of consistent, focused action—even if it’s just for 90 minutes a day. It's an appealing read for anyone looking to squeeze productivity out of every day while balancing an already busy life.
The Long Tail: Why the Future of Business Is Selling Less of More
Chris Anderson | Hachette Books

The Long Tail: Why the Future of Business Is Selling Less of More

$10.90 $8.90 18% off

Goodreads rating: 3.82

$10.90 $8.90 18% off

In stock: Very Good

If you're intrigued by how the digital age is reshaping the economy, "The Long Tail" is a must-read. It taps into the heart of modern consumerism, revealing how tastes are fragmenting and how businesses are leveraging this for success. Anderson clarifies why giant online catalogs from companies like Netflix and iTunes are not anomalies but signposts to a future where variety trumps volume. This book could be a game-changer if you're looking to understand or capitalize on the evolving market dynamics.
More From Less - How We Finally Stopped Using Up The World - And What Happens Next - Thryft
Andrew McAfee | Simon & Schuster Uk

More From Less - How We Finally Stopped Using Up The World - And What Happens Next

$4.90 $3.90 20% off

Goodreads rating: 3.91

$4.90 $3.90 20% off

87% off est. retail

In stock: Very Good

Recommendation: - More From Less is a game-changing book that challenges the pessimistic view of our environmental future. Andrew McAfee presents a compelling case for optimism as he explores how advancements in technology and capitalism have led to a shift towards using fewer resources while maintaining a comfortable life. This book will empower you with knowledge and inspire you to take action towards a more sustainable and prosperous future.
Liar's Poker: Rising Through the Wreckage on Wall Street
New
Michael Lewis | Penguin Books

Liar's Poker: Rising Through the Wreckage on Wall Street

$8.90

Goodreads rating: 4.15

$8.90

58% off est. retail

In stock: Well Read

Recommendation: Liar's Poker is a witty and insightful chronicle of the greed and excess of Wall Street traders in the 1980s. Michael Lewis's unflinching and often humorous portrayal of the young traders who made millions on the bond market is both entertaining and sobering. This book is perfect for anyone interested in the inner workings and dark side of the financial industry.
Hey, Whipple, Squeeze This: A Guide to Creating Great Ads
Luke Sullivan | John Wiley & Sons Inc

Hey, Whipple, Squeeze This: A Guide to Creating Great Ads

$15.90 $6.90 57% off

Goodreads rating: 4.21

$15.90 $6.90 57% off

78% off est. retail

In stock: Well Read

If you're intrigued by the power of creativity in marketing, "Hey, Whipple, Squeeze This" could be your new favorite read. Luke Sullivan offers a witty and informative dive into the advert world, blending historical perspectives with contemporary insights, especially into digital realms. It's a must-read for anyone aspiring to craft ads that strike a chord and actually sell — a bridge between art and commerce in the quirkiest, most enlightening way.
Startupland: How Three Guys Risked Everything to Turn an Idea into a Global Business
Carlye Adler, Mikkel Svane  | Jossey-bass

Startupland: How Three Guys Risked Everything to Turn an Idea into a Global Business

$17.90 $10.90 39% off

Goodreads rating: 4.02

$17.90 $10.90 39% off

68% off est. retail

In stock: Like New

If entrepreneurial tales that defy stereotypes intrigue you, "Startupland" is your must-read. Mikkel Svane offers a raw, deeply personal narrative that demystifies the glamorized world of startups. You'll find solace and inspiration here if you're yearning for a story about persistent struggle, authentic experiences, and meaningful success beyond Silicon Valley's echo chamber.
I Have a Strategy (No You Don't): The Illustrated Guide to Strategy
Howell J. Malham Jr. | Jossey-bass

I Have a Strategy (No You Don't): The Illustrated Guide to Strategy

$10.90 $4.90 55% off

Goodreads rating: 3.33

$10.90 $4.90 55% off

83% off est. retail

In stock: Well Read

If you've ever found yourself nodding along in a meeting without quite grasping the elusive concept of 'strategy,' this book is a godsend. Howell J. Malham Jr. takes what can be a dry topic and injects humor and simplicity with colorful characters and clear illustrations. It's the sort of book that simultaneously enlightens and entertains, ensuring you'll never be out of your depth in those strategy discussions again.

Business Books

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Personal Development Books

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The Personal MBA: Master the Art of Business
Josh Kaufman | Portfolio

The Personal MBA: Master the Art of Business

$8.90

Goodreads rating: 4.11

$8.90

In stock: Well Read

If you're skeptical about the traditional MBA pathway or looking to get a solid grasp of business on your own terms, "The Personal MBA" could be your ally. Josh Kaufman packs the essential principles of business into digestible insights, making it a potentially invaluable resource for entrepreneurs, professionals, or lifelong learners keen to efficiently acquire business acumen without the hefty investment of a formal degree.
Australia According to Hoges - Laugh Out Loud Yarns and Stories from a Legendary Iconic Australian and Author of the Hilarious Bestselling Memoir the Tap Dancing Knife Thrower
Paul Hogan | Harpercollins Au

Australia According to Hoges - Laugh Out Loud Yarns and Stories from a Legendary Iconic Australian and Author of the Hilarious Bestselling Memoir the Tap Dancing Knife Thrower

$8.90 $4.90 45% off

Goodreads rating: 4.06

$8.90 $4.90 45% off

79% off est. retail

In stock: Well Read

If you've ever been curious about the land Down Under, Paul Hogan delivers a side-splitting journey through the culture and history of Australia. His close-to-the-bone humor and genuine love for his homeland shine through each page. With Hogan at the helm, expect a rollicking read that's part history lesson, part personal anecdote, and all parts entertaining. This book might just leave you feeling like an honorary Aussie with a keen sense of the nation's quirks and charms.
The Cut Out Girl: A Story of War and Family, Lost and Found - Thryft
Bart van Es | Fig Tree

The Cut Out Girl: A Story of War and Family, Lost and Found

$18.90 $5.90 69% off

Goodreads rating: 4.07

$18.90 $5.90 69% off

83% off est. retail

In stock: Well Read

"The Cut Out Girl" isn't just another World War II narrative; it's a deeply personal dive into the ripples of the past. If you're drawn to stories of perseverance and the complex tapestry of family relations, especially those formed in the crucible of war, this memoir offers a profound perspective on suffering and survival. Van Es's journey to understand Lien's experiences and their shared history will speak to you about the resilience of the human spirit in face of unimaginable adversity.
Crucial Conversations: Tools for Talking When Stakes Are High
New
Stephen R. Covey, Joseph Grenny, Kerry Patterson  | Mcgraw-hill

Crucial Conversations: Tools for Talking When Stakes Are High

$8.90 $8.26 7% off

Goodreads rating: 4.06

$8.90 $8.26 7% off

68% off est. retail

In stock: Very Good, Well Read

If you ever find yourself walking on eggshells during intense discussions or wishing you could articulate your thoughts better when it really counts, "Crucial Conversations" might just be the game-changer you need. It’s like having a wise coach in your corner, teaching you how to stay calm and be effectively persuasive in moments where every word matters. Whether it's in the office or at home, this book could be a stepping stone to more fruitful and less stressful conversations, leading to better outcomes in your personal and professional life.
The Self-Love Workbook: A Life-Changing Guide to Boost Self-Esteem, Recognize Your Worth and Find Genuine Happiness
Shainna Ali | Ulysses Press

The Self-Love Workbook: A Life-Changing Guide to Boost Self-Esteem, Recognize Your Worth and Find Genuine Happiness

$10.90 $7.90 28% off

Goodreads rating: 4.05

$10.90 $7.90 28% off

67% off est. retail

In stock: Very Good

If you've been struggling with appreciating who you are, "The Self-Love Workbook" is a perfect companion to guide you through understanding and valuing your uniqueness. It's not just a read; it's an interactive journey. You'll find yourself engaging with activities and reflection prompts that make the concepts of self-esteem and self-care tangible and personalized. It’s an empowering tool that can help you see yourself in a new, more loving light.
Scary Close: Dropping the Act and Finding True Intimacy
Donald Miller | Harper Horizon

Scary Close: Dropping the Act and Finding True Intimacy

$9.90 $7.90 20% off

Goodreads rating: 4.07

$9.90 $7.90 20% off

In stock: Well Read

If you've ever felt like you're putting on a show in relationships or yearned for deeper, genuine connections, "Scary Close" might resonate with you. Donald Miller's candid storytelling offers a kind of companionship in your journey to authenticity. Plus, his insights on creating fulfilling relationships could be the keys to unlocking not just personal intimacy but also a sense of peace in various aspects of life.
Better and Faster: The Proven Path to Unstoppable Ideas - Thryft
Jeremy Gutsche | Currency

Better and Faster: The Proven Path to Unstoppable Ideas

$9.90 $3.90 61% off

Goodreads rating: 3.99

$9.90 $3.90 61% off

89% off est. retail

In stock: Very Good

If you're feeling stuck or you're a serial strategist searching for that edge in unpredictability, "Better and Faster" might just be your new playbook. Gutsche isn't just presenting ideas; he's offering a lens to see the world differently. This book holds the potential to shift your mindset, by breaking down mental barriers and speeding up your capacity to identify opportunities. It's for the innovator in you that's itching for a method to the madness of success.
That Extra Half an Inch : Hair, Heels and Everything in Between - Thryft
Victoria Beckham | Penguin Books, Limited (uk)

That Extra Half an Inch : Hair, Heels and Everything in Between

$6.90 $3.90 43% off

Goodreads rating: 3.76

$6.90 $3.90 43% off

In stock: Very Good, Well Read

This book could be a good read for someone looking for practical fashion advice that is relatable and down-to-earth. With personal anecdotes from the fashion world, it provides insight into the industry while offering tips on how to look fabulous on any budget. Whether you're on a tight budget or have money to splurge, this book has something for everyone, making it a valuable resource for fashion enthusiasts of all backgrounds.
Out of Our Minds: Learning to Be Creative
Ken Robinson | John Wiley & Sons

Out of Our Minds: Learning to Be Creative

$12.90 $6.90 47% off

Goodreads rating: 3.94

$12.90 $6.90 47% off

87% off est. retail

In stock: Like New

If you've ever felt that traditional education stifled your creative spark, "Out of Our Minds" resonates deeply. Ken Robinson masterfully articulates the need for fostering creativity within the workforce—a pressing issue in today's ever-evolving business landscape. His insights provide a provocative and compelling case for revising the way we develop talent and nurture innovation. It's a must-read for forward-thinking leaders and anyone invested in shaping a vibrant, imaginative future in the workplace.
The Elements of Style
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William Strunk Jr., E.B. White, Roger Angell  | Longman

The Elements of Style

$9.90

Goodreads rating: 4.18

$9.90

40% off est. retail

In stock: Very Good

If your love for words drives you to seek precision and clarity in your writing, "The Elements of Style" is your indispensable companion. Strunk and White's time-honored wisdom will help you sharpen your sentences and polish your prose, making your communication strikingly effective. This isn't just a book; it's a timeless mentor for anyone who puts pen to paper.

Personal Development Books

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